Bitcoin, Not Apple Pay, Solves Two Of The Biggest Problems Merchants Face

apple-pay-bitcoin20 Sept 2014 / Business Insider – Apple’s new payment system is igniting interest across the payment industry, but it’s important to note that it doesn’t represent a major change over the legacy payment process.

Bitcoin, even as it suffers another price slump, is disruptive— particularly from the perspective of merchants. When it comes to accepting electronic payments, they have a number of pain points. The two biggest ones are paying acceptance fees and fighting chargebacks.

  • Acceptance fees are charged by a number of players in the payments value chain, from payment processors to banks. For credit cards the fees hover around 2-3% of the value of a transaction. The fees have sparked litigation from retailers against the card networks who set the fees. Apple Pay feeds off this system, in essence adding another intermediary. Bitcoin does away with middle-men.
  • Chargebacks occur when a cardholder successfully disputes a charge. Fighting chargebacks is an expensive process for retailers and many opt to take the loss rather than deal with the hassle. Apple Pay is still subject to chargebacks, since it’s still a credit- or debit-card mediated payment…..Read more

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