Google Lets Slip That It’s Exploring Possible Bitcoin Integration Plans

google23 Jan 2014 / Forbes – Since OSTK -1.34% began accepting Bitcoin payments earlier this month, the cryptocurrency community has been buzzing with speculation about which tech company will integrate Bitcoin next.  So Jarar Malik decided to ask.

“After the whole Overstock thing, I said ‘f–k it,’” says Malik, a Bitcoin early adopter, online marketing manager and musician with a following in Pakistan. “‘Let me email the head guys at a bunch of tech companies and see what they say.’”

He started with Jeff Bezos and Tim Cook, asking if Apple AAPL -0.8% or Amazon had any plans for the cryptocurrency. No response. Then he tried the Google GOOG -0.53% triumvirate Larry Page, Sergey Brin and Eric Schmidt. When they also ignored him, he moved down a rung to Google’s Senior Vice President Vic Gundotra.

To his surprise, Gundotra wrote him back. He also forwarded Malik’s query to another Google staffer and started a series of email exchanges that  led to one Googler telling Malik that the company is indeed pondering how it can make use of the world’s first form of decentralized digital cash.

“We are working in the payments team to figure out how to incorporate bitcoin into our plans,” wrote Google Senior VP of Ads and Commerce Sridhar Ramaswamy at one point in the email exchange that Malik forwarded to me. He promised to get back in touch “when we are a little more sure.”…… Read more

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