30 Apr 2014 / Bloomberg – There certainly are varied opinions about bitcoin. Everyone from Warren Buffett and Marc Andreessen to the Winklevoss twins and the Internal Revenue Service has opined on the viability of the digital currency. Depending on your vantage point, bitcoin may be the biggest technology innovation since the Internet or a fad whose crash will be as precipitous as its meteoric rise.
Regardless of your position, virtual currencies have become increasingly interesting to investors and financial market participants around the world. That’s why we are pleased to announce today that Bloomberg is providing bitcoin pricing to our 320,000+ global subscribers. By typing VCCY<GO> on the Bloomberg Professional service, business and financial professionals can now monitor and chart data from bitcoin exchanges Coinbase and Kraken, while tracking related virtual currency news and social media posts from more than 100,000 sources.
Why are we providing information on our platform about such a controversial market? Three main reasons:
• Transparency – Bloomberg was founded to provide transparency to opaque financial markets and we believe all markets, even digital currencies, greatly benefit from increased transparency.
• Client demand – Serving the needs and objectives of clients has always been a guiding principle of Bloomberg. Clients are increasingly interested in bitcoin and other digital currencies and are looking for tools to better monitor developments in these markets….. Read more
http://www.bloomberg.com/now/2014-04-30/bitcoin-now-bloomberg/
